Get your Zoom Audience to be Truly Engaged!
With the shift towards working from home, meeting platforms such as Zoom have become essential tools for communications, meetings, and events. To put it in perspective, In Q2 2020, Zoom joined Pokémon GO and TikTok as the only apps to be installed over 300 million times in a single quarter (Sensor Tower), and in the same time period 700,000 businesses used Zoom (Freshworks) as their tool for communications.
For corporations with a global presence, it’s imperative to have captions and translations for their live events. Translating your event to specific languages is a great way to keep your international participants engaged and understand the event thoroughly. The best way to ensure high quality captions and translations is by engaging a human captioner to caption the event in real-time. This not only provides the best quality source captions but also ensures accurate translations for Zoom meetings.
Step-by-step guide:
1. The first step is to make sure captions are enabled for your Zoom account. Go to the https://zoom.us/ portal. You can find the captioning parameters under Settings > In Meeting (Advanced) > Closed captioning.
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2. Once Closed Captioning has been enabled, in the Zoom meeting or webinar the Host must click “Closed Caption”. This option may not be available to co-hosts depending on your setting.
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3. Once Closed Captioning has been enabled, in the Zoom meeting or webinar the Host must click “Closed Caption”. This option may not be available to co-hosts depending on your setting.
4. Once you have clicked the Closed Caption button, click “Copy the API token” button and provide it to the coordinator who is handling the captions & translations for the event.
5. API tokens in Zoom are only valid for 24 hours from the time an event starts. Every time you start a Zoom event, there’s a new token that’s generated. So, keep in mind that if you stop your event in between and start it again, then you’ll have a new API token and you’ll have to share that token with the captioning and translation coordinator.
6. Once captions or translations are sent to your Zoom meeting or webinar, a notification will appear for all participants and panelists to indicate that captioning is available.
Currently, Zoom has a restriction of sending just one language to their platform. The host can decide before the start of the event whether English captions or any other translation needs to be sent to Zoom.
Next time you have a Zoom event, providing captions and translations could spell the difference between just having an audience versus having a truly engaged audience.
